1.Introduction

KIDSTAR is an application developed by APPTCOM Software Development Company (collectively, “KIDSTAR” or “We”) respect your privacy, whether you are a KIDSTAR customer, one of our customer’s clients or users, or simply an individual visiting one of our websites, and we are committed to protecting your privacy through our compliance with this policy.

This policy describes our practices in connection with information that we collect through our website, including www.AppTcom.com or www.kidstarapp.com , and related blogs and international websites (collectively, our “Websites”), through our web-based and mobile software applications and services (collectively, our “Applications”), as well as through HTML-formatted email messages that we send to you (collectively, including the Websites and the Applications, our “Services”).

This policy also applies to information about you that we collect or receive:

• In e-mail, text and other electronic messages between you and KIDSTAR
• When you interact with our advertising and applications on third-party websites and services.

It does not apply to information collected by:

• Any third party, including through any third-party application or content (including advertising) that may link to or be accessible from our Services.

Please read this policy carefully to understand our policies and practices regarding the collection of information about you, whether via our Websites, Applications, or from other sources, and how we will treat it. If you do not agree with our policies and practices, you may choose not to use our Services. Your continued use of our Services after we make changes is deemed to be acceptance of those changes, so please check the policy periodically for updates.

2. Your Privacy Classification

This policy classifies those accessing and using our Services as one of the following:

• Visitors: Individuals and entities that access and interact with our Websites (for instance, to read about KIDSTAR application, download a white paper, or sign up for a new account for free), as well as those whom we meet or learn about through referral, from third parties or other external sources, are referred to as “Website Visitors” or simply “Visitors.” Personally, identifiable information pertaining to Visitors subject to this policy is maintained in one or more KIDSTAR marketing databases and Website analytics and management systems that are physically and logically separate from APPTCOM production systems and databases where Application end-user information is maintained. KDISTAR may use the contact information you provide as a visitor to send you promotional materials, as further described in this policy.
• Customers: Individuals and entities that are KIDSTAR’s direct customers (for example, publishing houses, parents and schools or libraries) as well as customer personnel that are assigned a login id and are authorized to access and use our application, pursuant to an active KIDSTAR services agreement, or under a temporary evaluation license if available, are referred to as “Customers.”

This policy classifies those accessing and using our Services as one of the following: Personally, identifiable information of Customer personnel associated with their Application accounts is treated as End-User information, and will not be used for any purpose other than providing and supporting our Applications (other than for limited exceptions described in the section below titled “How We Use Information” where applicable). Note that information relating to these same individuals who have visited and interacted with our marketing websites (for instance, to download a white paper or sign up for an online demo) is treated as Visitor information.

Note that information relating to these same individuals who have visited and interacted with our marketing websites (for instance, to download a white paper or sign up for an online demo) is treated as Visitor information.

3. Information we collect and how we collect it

KIDSTAR is one of APPTCOM applications which is intended to use by kids under 13 years old using subaccounts from their parent’s main accounts, this means that parents are fully aware with what is going while their kids are using the application

When you use our services, you’re trusting us with your information. We understand this is a big responsibility and work hard to protect your information and put you in control.

This Privacy Policy is meant to help you understand what information we collect, why we collect it, and how you can update, manage, export, and delete your information.

We collect information to provide better services to all our users — from figuring out basic stuff like demographic data, color preferences, interactions on the application, and scaling the objects.

When you create a KIDSTAR Account, you provide us with personal information that includes your name, a password, email, location and age.

We also collect the content you create or upload when using our services.

We collect information about your activity in our services, which we use to do things like recommending a new story to purchase that you might like. The activity information we collect may include:

• Stories you search for
• Interaction you make while using the AR story thorough the mobile app
• Voice and audio information when you use audio features while using the mobile app
• Subscription activity
• People with whom you communicate or share content

4. We use data to build better services

We use the information we collect from all our services for the following purposes:

• Maintain & improve our services

  We also use your information to ensure our services are working as intended, such as tracking outages or troubleshooting issues that you report to us. And we use your information to make improvements to our services — for example, understanding which search terms are most frequently misspelled helps us improve spell-check features used across our services.

• Develop new services

  We use the information we collect in existing services to help us develop new ones.

• Provide personalized services, including content and added features.

  We use the information we collect to customize our services for you, including providing recommendations, personalized content, and customized search results.

• Measure performance

  We use data for analytics and measurement to understand how our services are used and also, we collect data about your children’s interaction while using the application to give you better insights about your child. For example, we analyze data about your visits to our sites to do things like optimize product design.

• Communicate with you

  We use the information we collect, like your email address, to interact with you directly. For example, we may send you a notification if we detect suspicious activity

5. Advertising and Analytics

We use Facebook Custom Audiences to deliver advertisements to Website Visitors on Facebook based on email addresses that we have collected. You may learn more about Facebook Custom Audiences by visiting https://www.facebook.com/help/381385302004628/ .We also may use information associated with Visitor social media accounts, such as demographic and other information about an individual’s title, industry or organization, to improve our marketing efforts if that individual connects those social media accounts to a Website profile.

We may use the information we have collected from you to enable us to display advertisements to our target audience of users. As one example, FMCG providers may purchase advertisements which are presented selectively through the KIDSTAR Supplier Network to end users from parents who have previously awarded a minimum volume of interactions to specific story or book. Even though we do not disclose Personal Information for these purposes, if an End-User clicks on or otherwise interacts with an advertisement, we may assume that the End-User meets its target criteria.

We use third party analytics providers, including Quantcast, Google, Adobe, Mixpanel, Mouseflow and others, to collect information about your use of the Services and enable us to improve how the Services work. The information allows us to see the overall patterns of usage on the Services, helps us record any difficulties you have with the Services, shows us whether our advertising is effective or not, and allows us to use responses to advertisements to optimize ad performance. Google Analytics, Adobe and Mixpanel use cookies and other, similar technologies to collect information about the Services use and to report website trends to us, without identifying individual End-Users or Visitors to us. See below for more information, or to opt out of these practices:

• You can learn about Google’s practices by going to www.google.com/policies/privacy/partners/, and opt-out of them by downloading the Google Analytics opt-out browser add-on, available at https://tools.google.com/dlpage/gaoptout.
• You may opt-out of Adobe’s data aggregation and analysis about your use of the Services by clicking onthislink: http://www.d1.sc.omtrdc.net/optout.html.
• You may opt-out of Quantcast interest-based content and advertisements by clicking on the Quantcast “Opt Out” link at https://www.quantcast.com/company/opt-out.
• You may opt-out of Mixpanel’s practices by visiting https://mixpanel.com/optout/.
• Mouseflow collects information related to mouse clicks, mouse movements, scroll behavior, and/or keystroke activity, but it does not collect personally identifiable information on our behalf or track users’ browsing habits across other websites that do not use Mouseflow. You can learn more about Mouseflow’s practices by visiting http://mouseflow.com/privacy .

6. Choices About How We Use and Disclose Your Information

We strive to provide you with choices regarding the Personal Information you provide to us. We have created mechanisms to provide you with the following control over your information:

• Tracking Technologies and Advertising. You may set your web browser to restrict or to entirely block cookies, to configure cookie notification settings and/or to delete cookies already present on the browser or device. Information on how to do this should be provided in the web browser’s help/reference section. Visitors who block cookies may be able to access a website but will not be able to use most of the content, applications and services available on that site. Limiting or restricting certain types of cookies may also prevent a customer or End-User from using certain portions of the Applications, depending on how the browser settings are configured. For example, event registration cannot be completed successfully if cookies are disabled in an End-User’s web browser.
• Promotional Offers from KIDSTAR. If you do not wish for KIDSTAR to use your email address to send you promotional messages, you can (i) opt-out by checking the relevant box located on the form on which your data is collected (or, in some jurisdictions, by failing to opt-in), (ii) adjust your email preferences on the profile page which is accessible by clicking the unsubscribe link provided at the bottom of emails you receive from us (or from our Customer), or (iii) at any other time by sending an email stating your request to [email protected]. We will try to comply with your request(s) as soon as reasonably practicable. Please also note that if you, as a Website Visitor or Customer, opt-out of receiving marketing-related emails from us (or as an End-User opt-out of receiving marketing-related emails), we may still send you important administrative messages, and you cannot opt-out from receiving administrative messages.
• Adobe Flash technology (including Flash Local Shared Objects (“Flash LSO”) and other similar technologies We may use Flash LSOs and other technologies to, among other things, collect and store information about your use of the Services. If you do not want Flash LSOs stored on your computer, you can adjust the settings of your Flash player to block Flash LSO storage using the tools contained in the Website Storage Settings Panel available at macromedia.com/support/ You can also control Flash LSOs by going to the Global Storage Settings Panel, available at macromedia.com/support , and following the instructions (which may include instructions that explain, for example, how to delete existing Flash LSOs (referred to as “information” on the Macromedia site), how to prevent Flash LSOs from being placed on your computer without your being asked, and (for Flash Player 8 and later) how to block Flash LSOs that are not being delivered by the operator of the page you are on at the time). Please note that setting the Flash Player to restrict or limit acceptance of Flash LSOs may reduce or impede the functionality of some Flash applications, including, potentially, Flash applications used in connection with the Services or our online content.

7. Accessing and Correcting Your Information

If you are a registered user of one of our Services, you can review and change your Personal Information and/or email marketing preferences by logging into the Services and visiting your account profile page. For example:

• Users may update or correct their Personal Information, other profile settings and user preferences by using the User Profile Manager within the “My Account” section of the App.
• Users of KIDSTAR mobile application can update or correct their Personal Information or other profile information, within the native mobile application

You may also send us an e-mail at [email protected] to request access to, correct or delete any Personal Information that you have provided to us. In your request, please make clear what Personal Information you would like to have changed, whether you would like to have your Personal Information that you have provided to us suppressed from our database or otherwise let us know what limitations you would like to put on our use of your Personal Information that you have provided to us. For your protection, we may only implement requests with respect to the Personal Information associated with the particular email address that you use to send us your request, and we may need to verify your identity before implementing your request. We will try to comply with your request as soon as reasonably practicable. We may not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect.

Please note that we may need to retain certain information for recordkeeping purposes and/or to complete any transactions that you began prior to requesting such change or deletion (e.g., when you make a purchase or enter a promotion, you may not be able to change or delete the Personal Information provided until after the completion of such purchase or promotion). There may also be residual information that will remain within our databases and other records, which will not be removed.

Cross-Border Transfer

The Services are controlled and operated by us from Egypt, and are not intended to subject us to the laws or jurisdiction of any state, country or territory other than that of the Egyptian Law. Your Personal Information may be accessed by KIDSTAR personnel providing Services in any country where we have facilities or in which we engage service providers, and by using the Services you consent to the transfer of information to countries outside of your country of residence, which may have different data protection rules than those of your country.

Data Security

We seek to use reasonable organizational, technical and administrative measures to protect Personal Information within our organization. Unfortunately, no data transmission or storage system can be guaranteed to be 100% secure. If you have reason to believe that your interaction with us is no longer secure (for example, if you feel that the security of any account you might have with us has been compromised), please immediately notify us of the problem by contacting us in accordance with the “Contact Information” section below.

Retention Period

We will retain your Personal Information for the period necessary to fulfill the purposes outlined in this Privacy Policy unless a longer retention period is required or permitted by law.

Changes to Our Privacy Policy

We may change this Privacy Policy. Please take a look at the “Last Modified” section at the top of this page to see when this Privacy Policy was last revised. Any changes to this Privacy Policy will become effective when we post the revised Privacy Policy on the Services. Your use of the Services following these changes means that you accept the revised Privacy Policy.